Creatio is an AI-native, no-code CRM and workflow automation platform built for sales, marketing, and customer service teams. Organizations use it to manage customer relationships, automate business processes, and build custom applications — without extensive coding. Its modular licensing model allows businesses to start with what they need and scale as requirements grow.
If you’re evaluating Creatio CRM, the first question on your mind is simple: how much does it cost?
Creatio pricing starts at $40 per user per month. But the number your business actually pays depends on the platform plan you choose, which CRM modules you add on, and the size of your team.
This blog breaks down exactly how Creatio structures its pricing — so you can evaluate it clearly and make a confident decision.
What Does Creatio Offer?
Creatio is built for businesses that need more than a standard CRM. At its core, it combines customer relationship management with a no-code and low-code Business Process Management engine — allowing teams to manage customer-facing operations and automate internal workflows on a single platform. It is designed for growing businesses and mid-sized enterprises that need enterprise-grade capabilities without the complexity or cost typically associated with large-scale CRM deployments. The platform’s AI-native architecture means automation, predictions, and intelligent recommendations are built into everyday workflows — not bolted on as separate tools.
How Does Creatio Price Its Platform?
Creatio uses what it calls a composable pricing model. Rather than one bundled license that forces you to pay for features you don’t use, you build your solution in layers:
- Layer 1: A base platform plan — Growth, Enterprise, or Unlimited
- Layer 2: CRM product modules — Sales Creatio, Marketing Creatio, and Service Creatio — added on top based on your business needs
This structure means two businesses can pay very different amounts depending on which functions they need to automate. If you only need sales automation, you pay for that. If you need all three, you add them. It is a model that rewards businesses that know what they need from day one.
Creatio Pricing Plans 2026: What Does Each Cost?
The three platform tiers cover the core no-code capabilities, hosting, API access, and AI features through Creatio.ai.
| Plan | Price (per user/month) | Best For |
| Growth | $40 | Small and growing businesses starting with CRM and workflow automation |
| Enterprise | $75 | Mid-sized businesses that need advanced security, compliance, and deeper integrations |
| Unlimited | Custom | Organizations wanting unlimited users, AI agents, and workflows with no per-seat scaling |
The platform plan is your base license — what you add on top determines the full cost.
Creatio CRM Modules: Pricing and Scope
Understanding Creatio CRM pricing goes beyond the base platform plan — the CRM product modules are where your teams operate day to day.
Sales Creatio, Marketing Creatio, and Service Creatio are each priced at $15 per user per month, on top of the platform plan. They can be subscribed to individually or in combination:
- Sales Creatio — Pipeline management, lead and opportunity tracking, sales forecasting, and order and document management.
- Marketing Creatio — Omnichannel campaign management, audience segmentation, lead scoring, and campaign performance analytics.
- Service Creatio — Case management, omnichannel customer support, SLA management, and a unified agent desktop.
Each module is fully integrated with the others and built on the same AI-native, no-code platform. On the Unlimited plan, all three modules are included at no additional per-user cost — a material value consideration for businesses that require the full CRM suite.
How Does Creatio Pricing Compare to Other CRM Platforms?
Rather than a feature-by-feature comparison, the more useful lens is how Creatio’s pricing model is structured relative to the broader CRM market:
| Factor | Creatio | Other CRM Platforms |
| Pricing Model | Modular — pay for the platform and only the CRM modules your team uses. No forced bundles. | Typically bundled by tier — features are packaged together regardless of what you need. |
| AI Capabilities | Embedded across all plans at no additional base cost. | Often sold as a premium add-on or available only on higher-tier plans. |
| No-Code Platform | Built on a no-code and low-code foundation — business teams can adapt workflows and processes as needs evolve. | Most platforms require significant technical involvement to configure and maintain workflows at scale. |
| Scalability | Unlimited plan removes per-seat pricing entirely, making costs predictable as headcount grows. | Per-seat pricing scales linearly — costs increase directly with every user added. |
| Licensing Flexibility | Composable model — licensing expands only when your business requirements do. | Plan upgrades often require moving to a higher tier, paying for features you may not need. |
What Other Factors Go into the Total Cost?
Beyond the subscription, a few additional components are worth accounting for:
Specialized user types: Creatio allows limited-access licenses for mobile-only users and external portal users — B2B or B2C — at a lower per-user cost. This is useful when you need to extend platform access to field teams or external stakeholders without full-license costs for every user.
Creatio.ai tokens: All plans include a base allocation of AI tokens that power predictive scoring, generative AI capabilities, and agentic workflows. Additional tokens are available as a separate purchase for teams with higher AI usage.
Support plans: Creatio offers multiple support tiers, priced separately from the platform subscription. The right support tier matters most in the first year post-go-live.
Implementation and configuration: The subscription covers access to the platform. Getting it configured to your workflows, integrated with your existing systems, and properly adopted by your team is a separate workstream — and one that directly affects the total cost and time-to-value.
Which Creatio Plan Is Right for Your Business?
A practical way to frame the decision:
- Starting with CRM for the first time?
The Growth plan paired with one module — typically Sales Creatio or Service Creatio — is the right entry point for smaller teams.
- Need compliance, SSO, or ERP integrations?
Enterprise is the appropriate choice. Most mid-sized businesses in IT services, financial services, or manufacturing land here.
- Planning an organization-wide deployment?
The Unlimited plan removes per-seat friction and includes the full CRM suite. At scale, the economics shift decisively in its favor.
If the right answer is not immediately clear, the more useful step is a structured scoping conversation — not a guess at a plan.
Choosing the Right Creatio Implementation Partner for Your Business
The plan determines your license cost. How it is configured and deployed determines your actual return on the investment.
Businesses that get consistent value from Creatio typically work with a certified implementation partner who can align the platform’s capabilities with their specific workflows — rather than applying a generic configuration that requires rework after go-live. For businesses evaluating Creatio pricing for the first time or migrating from an existing CRM, having experienced guidance at the scoping stage prevents both over-licensing and costly gaps in configuration.
Greytrix is a certified Creatio implementation and consulting partner with experience across the full delivery lifecycle — consultation, implementation, migration, development, and ongoing support. Working with a certified partner at the evaluation stage, not just post-purchase, is where the real difference in deployment outcomes tends to occur. From Creatio consultation and implementation to migration, custom development, and ongoing support — our certified team works with you from the evaluation stage through go-live and beyond. Get in touch with our Creatio experts.
FAQs
Creatio CRM pricing consists of a base platform plan and CRM product modules. On the Growth and Enterprise plans, Sales Creatio, Marketing Creatio, and Service Creatio are available as add-on modules priced at $15 per user per month each. On the Unlimited plan, all three modules are included at no additional per-user cost.
Yes. Sales Creatio, Marketing Creatio, and Service Creatio can each be purchased independently. You are not required to subscribe to the full suite — only the modules your team actively uses.
Yes. Creatio offers a 14-day free trial with full access to its CRM and workflow automation capabilities — including Sales Creatio, Marketing Creatio, and Service Creatio — with no credit card required. You can initiate the trial directly on creatio.com or begin with a guided evaluation through a certified partner like Greytrix.
On the Growth and Enterprise plans, pricing is per user per month, so costs increase as the team grows. The Unlimited plan is designed for organization-wide deployment without per-user limitations, making total cost more predictable at scale.
On the Growth and Enterprise plans, yes — Creatio is priced per user per month. The Unlimited plan is the exception: it is designed for organization-wide deployment with no per-user limitations, making it more cost-predictable for larger teams.
No. Creatio’s AI capabilities — including predictive AI, generative AI, and agentic workflows — are embedded across all platform plans at no additional base cost. Advanced AI usage beyond the base allocation is available through separate AI Packages.
The Unlimited plan includes organization-wide access with no per-user limits, all three CRM modules — Sales, Marketing, and Service Creatio — unlimited AI agents and workflows, and full access to Creatio Business & AI Studio. Pricing is custom, based on the scope of deployment.
No. The Creatio subscription covers platform access only. Implementation — including configuration, integrations, data migration, and user training — is a separate workstream typically handled by a certified Creatio partner like Greytrix.
Creatio’s platform includes native API and webhook capabilities across all plans, with unlimited API access on the Enterprise and Unlimited tiers. Building and maintaining specific integrations with third-party systems is typically part of the implementation scope and is not included in the base subscription cost.
Yes. Creatio’s composable model is designed for flexibility. Businesses can start on the Growth plan and move to Enterprise or Unlimited as their requirements evolve. Individual CRM modules can also be added at a later stage without migrating to a new platform.
A certified Creatio partner helps identify the right plan for your business size and requirements, defines the implementation scope, and configures the platform to match your actual workflows — reducing the risk of over-licensing and avoiding costly rework after go-live. Reach out to our experts to know more about how Greytrix can guide your Creatio evaluation and implementation.
About Us
Greytrix is a globally recognized consulting and development partner with 25+ years of expertise in delivering industry-relevant CRM and ERP solutions tailored to business needs. Over the years, we have built strong proficiency in providing end-to-end services, including consultation, implementation, migration, integration, and custom development for Sage ERP, Salesforce, and Sage CRM. With our native cloud integration framework, GUMU™, we power seamless real-time connectivity between leading ERPs and CRMs, helping organizations unlock efficiency and scale. Our solutions have supported businesses across industries, enabling them to modernize legacy systems and keep pace with fast-changing digital demands.
Expanding our capabilities, Greytrix is also a trusted Creatio CRM Consulting and Implementation Partner. Creatio is a leading AI-native, no-code CRM platform that enables businesses to streamline workflows, enhance customer experiences, and accelerate digital transformation. Leveraging our industry experience and in-house innovation, including GUMU™ Copilot AI, we help organizations adopt Creatio CRM with confidence. We ensure the platform supports automation, compliance, and scalability, while tailoring it to unique business needs to deliver measurable results.
Our commitment goes beyond technology; we believe in being a long-term partner. From designing CRM roadmaps to delivering analytics and automation, we help businesses simplify operations, drive growth, and achieve tangible outcomes.
For more information on our Creatio CRM services and solutions, contact us at creatio@greytrix.com. We will be glad to assist you.