GUMU™ Maps brings your Creatio account information onto Google Maps, helping field teams view their customers, prospects based on location.
The Proximity Search feature makes this even more useful. Instead of searching through account addresses individually, users can search for accounts within a specific distance from their current location.
For example, imagine a salesperson has travelled to meet a customer. Just before the meeting, the customer calls and says they need to cancel. The salesperson now has an hour available. Rather than heading back, they open GUMU™ Maps, select their current location, and use Proximity Search with a 5-mile radius. The map shows several nearby Creatio accounts. The salesperson can review the available customer information and decide whether to visit one of them.
A cancelled meeting has now become an opportunity for another customer conversation.
How Proximity Search Works: – Using GUMU™ Maps Creatio app, it is simple:
- Open GUMU™ Maps application in Creatio.
- Pin your current location. Use your current location as the starting point for the search.
- Set the search radius. Specify how far you want to search, such as 5 miles or 10 kilometres.
- View nearby accounts/Prospects. Use the available CRM information to determine which nearby customer or prospect you may want to visit.
- Decide your next move. Use the available CRM information to determine which nearby customer or prospect you may want to visit.
Schedules don’t always go as planned. Meetings get cancelled, appointments finish early, and unexpected gaps appear throughout the day. With GUMU™ Maps Proximity Search, your team can make better use of those moments by quickly discovering customers and prospects around them.
It’s not just about knowing where your customers are. It’s about knowing who is nearby when you have an opportunity to visit. With GUMU™ Maps, turn location into an opportunity.
About Us
Greytrix is a globally recognized consulting and development partner with 25+ years of expertise in delivering industry-relevant CRM and ERP solutions tailored to business needs. Over the years, we have built strong proficiency in providing end-to-end services, including consultation, implementation, migration, integration, and custom development for Sage ERP, Salesforce, and Sage CRM. With our native cloud integration framework, GUMU™, we power seamless real-time connectivity between leading ERPs and CRMs, helping organizations unlock efficiency and scale. Our solutions have supported businesses across industries, enabling them to modernize legacy systems and keep pace with fast-changing digital demands.
Expanding our capabilities, Greytrix is also a trusted Creatio CRM Consulting and Implementation Partner. Creatio is a leading AI-native, no-code CRM platform that enables businesses to streamline workflows, enhance customer experiences, and accelerate digital transformation. Leveraging our industry experience and in-house innovation, including GUMU™ Copilot AI, we help organizations adopt Creatio CRM with confidence. We ensure the platform supports automation, compliance, and scalability, while tailoring it to unique business needs to deliver measurable results.
Our commitment goes beyond technology; we believe in being a long-term partner. From designing CRM roadmaps to delivering analytics and automation, we help businesses simplify operations, drive growth, and achieve tangible outcomes.
For more information on our Creatio CRM services and solutions, contact us at creatio@greytrix.com. We will be glad to assist you.