Author Archives: greysalesforce

Top 10 Benefits of Using GUMU™ for Salesforce–Sage 100 Integration

Businesses run on details. Records. Revisions. Approvals. Dates. Prices. When this information stays aligned across systems, teams can work with confidence and avoid unnecessary back-and-forth. This is where integration matters. GUMU™, a Salesforce Sage 100 integration, connects both systems so teams don’t have to update the same information in multiple places. Instead of relying on… Read More »

Real-Time Insights for Financial Firms with Salesforce CRM 

Financial firms operate in a volatile environment. Client’s needs change, markets shift, new regulations are born every year and so on. To stay ahead, banks, insurers, wealth managers and other fintech firms need to have an access to clear and timely information and execution. They need Real time insights instead of outdated data or juggling multiple spreadsheets.   This is where salesforce… Read More »

Salesforce for Food & Beverage Industry: AI & Automation Driving Growth

In an era where every customer experience counts and operational delays can cost millions, the Food & Beverage (F&B) industry is turning towards intelligent automation to stay ahead. Whether you’re running a multi-chain restaurant brand or a packaged foods enterprise, the future is clear: Artificial Intelligence (AI) and automation are redefining how leaders manage production… Read More »

What Does a Strong Salesforce and Shopify Integration Look Like?

Separate business management systems can cause confusion within your organization. Teams spend more time searching for data than on their core work, and customer experience deteriorates due to the lack of seamless data flow. The integration of two systems, i.e., Salesforce CRM and the Shopify platform, merges information from both. Everything, including orders, stock levels,… Read More »

How Fast Could You Grow with GUMU™ Shopify–Salesforce Integration?

E-commerce is evolving fast — and with it, business needs are changing too. Multiple store outlets, countless customer touchpoints, and an ever-growing web of systems managing everything are a necessity. You run marketing campaigns on Salesforce while orders flood into Shopify. Data exists in different places, requiring the operations team to reconcile everything, including inventory… Read More »

How Salesforce Food & Beverage Solutions Help Brands Stay Ahead in a Changing Market

If you’re leading a food and beverage business today, you don’t need anyone to tell you how quickly things are changing. One day, you’re making a perfect recipe, the next, you’re navigating the dynamic supply chain fluctuations and figuring out what your customers really expect and want from you. It’s a vibrant yet chaotic industry… Read More »

How Salesforce Integration Streamlines Oil & Gas Operations

In today’s fast-moving oil and gas industry, operational efficiency can make or break success. As the sector evolves, leading O&G businesses are realizing that field service automation isn’t just a nice-to-have — it’s essential. From optimizing productivity to delivering better customer experiences, automation powered by Salesforce CRM for Oil & Gas is helping companies work… Read More »

Advantages of Leveraging Salesforce CRM for Financial Services Businesses

The financial technology (fintech) space is one of the fastest-moving industries today. Customers expect seamless digital experiences, regulators demand transparency, and competition is only a click away. So, how can a fintech firm keep up while also building trust and long-term relationships? The answer often lies in adopting a robust Customer Relationship Management (CRM) platform… Read More »

A Comprehensive Guide to Salesforce for Healthcare Industry in 2025

Let’s be honest: healthcare in 2025 looks nothing like it did a decade ago. Data pours in from every corner – patient wearables, insurance portals, telemedicine, and home health devices – and every clinician, administrator, and patient expect everything to “just work”. It’s no secret that technology is reshaping healthcare like never before. From personalized… Read More »