Prevent Salesforce Emails from ending up in Spam Folder

By | May 21, 2014

One common problem organizations with salesforce face is emails goes in spam folder when sending emails to clients. This ends up  email in the Spam folder and the client misses out on their emails. Even though it is not completely possible to avoid salesforce emails from ending up in the spam folder, there are certain things we can do to lower the probability of them landing in the spam folder.

Here are a couple of things that can be done –

Enable Email Security Compliance: Navigate to Setup >> Administer >> Email Administration >> Deliverability. In the Email Security Compliance section, make sure that both the “Enable compliance with standard email security mechanisms” and “Enable Sender ID compliance” checkboxes are checked. The Sender ID compliance declares emails as coming from an authorized IP address.Emails

This setting will help to authenticate the emails which in turn will prevent the emails from landing in the recipient’s spam folder.

The other thing that can be done is request the receiver to have all the Salesforce IP’s whitelisted. As of now, Salesforce uses 52 IP addresses to send emails. To make sure that the user is receiving emails from all these 52 IP addresses, they can use Test Deliverability feature of Salesforce. We will be coming up with a blog on Test Deliverability soon.

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Greytrix has some unique solutions for Cloud CRM such as Salesforce integration with Sage Enterprise Management (Sage X3), Sage Intacct, Sage 100 and Sage 300 (Sage Accpac). We also offer best-in-class Cloud CRM Salesforce customization and development services along with services such as Salesforce Data Migration, Integrated App development, Custom App development and Technical Support to business partners and end users.

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