Technology and advancements form a major part of an individual’s life, especially in an emerging economy like Kenya, Africa. From gazing the position of stars, moon, planets and sun to know the approximate time to the invention of watches, we have come a long way along. The major breakthrough in science was brought about by… Read More »
Customer Relationship Management (CRM) is amongst the most valuable systems that businesses can implement. Enterprises have realized that fastest way to increase sales and profits is by investing in CRM and using it to put the customer at the heart of their business. A CRM brings together the customer information that can be translated into… Read More »
Today’s business ecosystem is highly competitive, and believe it or not, it is this competition that forces enterprises to innovate. Competition encourages change which will distinguish your enterprise from others through technology, product alterations or by improving the customer experience. If your organization is one of the several companies offering similar product, you are forced… Read More »